As Google’s resident web spam expert, Matt Cutts is in a better position than most to talk about the subject of black hat SEO and how the search giant deals with the forces that seek to exploit its algorithms on a daily basis. In a fresh video from the Webmaster Help series, Cut

No matter how many fair ways the hard-working organic, ‘White Hat’ SEO people find in an effort to promote their own websites, or those of their clients, there are always those who will try to take the ‘Black Hat’ shortcuts and use them themselves, or endeavour